Wednesday, February 20, 2008

Bringing Up Baby


Maybe it's just the stereotype talking, but as far as I can see almost all women have at least a passing interest in what they wear. This great big world of ours offers so many strange and unusual things to glorify the female body with that the greatest challenge as a woman is figuring out what you want to be seen in. I would hardly call myself a fashionista. No, in fact I'm tried and trite when it comes to my wardrobe. Jeans and a t-shirt seem to be the teenaged coat of arms, and what I've come to realize is that anything more is simply not worth the hassle of explaining to your peers.

Granted, I'm not all wood and bore. I own a few interesting things beneath all the piles of concert shirts and off-brand tank tops. Namely, a stash of Weetzie Bat-esque homemade dresses, a few Betsey Johnsons found on the sale rack, etc. But really, in a world where the average sixteen year old spends 40 hours a week locked in a social wasteland, there's little point to going beyond the ordinary.

Enter,
Baby. Kamikaze Girls of the twenty first century will already know what this quaintly shortened title means. Baby is the truncated less-than-mouthful of Baby, The Stars Shine Bright, a Japanese-brand of oddly adorable clothing. Specializing in the Sweet Lolita look, Baby is the modern day Rococo incarnate, favoring the aesthetic, sugar-sweetened, and all-around lovely. Even the most hardened of souls would have a hard time peering into Baby boutiques and calling them anything less than cute, between the stuffed animals turned handbags, strawberry shaped pumps, and ribboned bonnets. Baby is every little girls dream with a philosophically sadistic twist. Instead of elegant princesses dabbling in philanthropy and showing almost frightful kindness towards forest animals, these real life Harajuku princesses strut around with the simple goal of being fabulous and having fun. Rarely do they concern themselves with finding a real purpose to life, with setting goals and following them through. Instead, the Sweet Lolita lifestyle completely mirrors that of its Rococo influence. The ideal woman is delicate, defenseless, and wants only the sugar-coated things in life. Hardships, as it goes, are simply unladylike.

And quite frankly, only in Japan could this kind of lifestyle survive without much resistence. In fact, American girls are actually crawling down the rabbit hole into this upside-down fashion world after watching Gwen Stefani pole-dance on stage while screaming out simple Japanese adjectives. We, ladies and gentlemen, are in the midst of a Japanese invasion twice as earth-shattering as the one that took place in 1941. Manga is the new Marvel. Saturday morning cartoons are strictly Japanified to draw in more viewers. When it comes to the world of fashion and excess, Harajuku is to Japan as Limelight was for New York, only this time with a sugary sweet twist. This overly hip district houses every single brand of Lolitas and hipsters, from the
Baby-cloaked SweetLolis all the way to GothicLolis, the Baroque end of the historical spectrum. And, surprisingly, to American youth it's now a household name. When I say fashion, thirteen year old girls cacophonously shout out "Harajuku," and despite the fact that almost none of them can afford to pay the price for this kind of high fashion, it's still ingrained in their minds as a pretty fucking hip place.

This, ladies and gents, is what its all about. This is epic for the sheer reason that its actually taking a fantasy that almost every single girl on this planet grew up with and telling them that its all theirs for the low low price of $220.99. (Shipping and handling not included) How amazing is that? Granted, fashion has always been about making people feel wonderful and giving them their every desire, but never before has it literally regressed all the way back into the world of tea-parties and teddy bears, yanking our childhood memories center stage and dressing them up in pink and white.

Basically, being pretentious to the point of excess is cool. I suppose in some parts of the social stratosphere it's always been, but now this behavior is peeking its head out from the ground and grabbing the attention of suburban fleets. More importantly, only in two cultures where shame and modesty went out the window years ago for ratings and glory could this kind of cultural microcosm survive. This, my friends, is not a cruel reality. No, in fact it's not even a slightly harsh reality. This is a reality iced with buttercream frosting, buried under whipped cream, and topped with a bitingly sweet cherry. This is the world of the carefree and lovely. This is the land of the aristos, where femininity is, well, queen. And it is glorious. And anyone not involved directly with this phenomena is in no place to criticize; they have no right to stare and huff under their breath at the thoughtless idiocy that is twenty first century Rococo. All we can do as innocent bystanders to this cultural revolution is take their lead. Sit back, relax, and let them eat cake.

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